Radio advertising can help your business generate more traffic, generate more sales and increase your profit.  And isn't that why you're in business in the first place?

Contact us today and we will share how effective and affordable it really is!

Call WXAN at (618) 426-3308; or KMHM at (573) 238-1041, and tell us about your business and that you are interested in advertising.  

Be sure to ask how you can advertise on this website!

Here are some interesting facts about Christian Radio:

Christian radio attracts the highest percentage of principal shoppers of all radio audiences!

Second highest percentage of college graduates among all radio audiences.

The second highest percentage of households earning $30,000+ among all radio audiences.

46% of Christian adults – represents over 69 million people – tune in to Christian radio!

62% of our listeners are women!

The Christian Radio Difference

According to Instant Demographics and Soma Communications, there are three fundamental differences between Christian Radio and Other Formats:

1. Background vs. Foreground Media

2. Information Media

3. The Halo Effect

Background vs. Foreground Media:

Christian Radio is Foreground Media, whereas other radio formats are considered background media. “There are only three radio formats that tend to not be relegated to the background - talk, sports and Christian radio. That’s because these are fundmentally information media. There is something that feels “safe” about advertising on a radio station where the listeners are really listening - not just hearing.”

Information Media:

“Whether Christian Stations are talking or playing music, their listeners are always in a state of high alert, and this is a phenomenon that secular stations cannot equal.”

Halo Effect:

“Christian radio listeners transfer their allegiance from the station to its advertisers and sponsors.”

- Dr. Gary Crossland of Instant Demographics, Summer 2009 (and Soma Communications).

Age Demographic Income Levels

Under 18………………2% 0 – 25K……………8%

18-30……………………4% 25k – 50K………27%

31-45………………….43% 50 – 75K……….29%

46-69………………….48% 75 – 100K……..18%

over 70………………….3% 100K plus……….18%

The Data is definitive and CLEAR:

If your advertising campaign does not include Southern Gospetality radio sponsorship, then your are NOT maximizing your ad budget’s ability to reach buyers who are predisposed to buy what you are selling!